YOUR MESSAGE, IN HAND
• Reports
• Publications
• Presentations
• Sales Materials
• Event Graphics
• Long-Form Content
• Prepress & Production
PRINT & EDITORIAL
COMPLEX INFORMATION
MADE CLEAR
AND USEFUL
Complex information becomes useful when people can find their way through it. I shape reports, publications, presentations, sales materials, event graphics, and long-form content with a clear hierarchy—then carry every detail through prepress, proofing, and production.
BRAND STANDARDS
BUILDING CONSISTENCY
INTO EVERYTHING
A logo is only the beginning. I developed a complete brand system covering logo usage, color, typography, brand archetype, packaging, forms, and practical standards employees and vendors could follow. The work connected strategy, editorial design, production, and variable data into one consistent framework built to protect the brand everywhere it appeared.
NONPROFIT STORYTELLING
MAKING RESULTS
EASIER TO SEE
An annual report should do more than document another year. I combined program data, financial information, participant stories, photography, and donor messaging into clear editorial narratives designed to build credibility and support fundraising. Using InDesign, Illustrator, Photoshop, and information design, I turned dense reporting into publications people could understand, trust, and remember.
BRAND STANDARDS
MAKING CONSISTENCY
EASIER TO MANAGE
Growing brands need more than good-looking assets. I organized logo usage, typography, color, layout, and production guidance into practical standards that teams and vendors could follow without guesswork. Working across Illustrator, InDesign, Pantone, CMYK, and production specifications, I created systems designed to keep every application recognizable, accurate, and easier to manage.
Need help with
your brand?
Have a project?
Let’s Connect!
Launching something new, rebuilding what no longer fits, or staring down a project with too many moving parts? Tell me what needs to change. I’ll help find the direction, connect the right pieces, and carry the work from idea through launch.
Building your
creative team?
Add a hands-on lead.
Let’s work together!
I set direction, own the process, and stay close enough to the work when needed. I bring nearly two decades across brand, web, campaigns, MarTech, and production, with the range to lead teams and move complex work through launch.